In-House Perspective—Choosing a Forum for Disputes; Managing Litigation Costs; Techniques for Training or Monitoring Employees; and Adapting to the Specter of Class Action Litigation

March 13, 2015 1:15pm

Ruth Lebed
Corporate Counsel
S.C. Johnson & Son, Inc.

Lynne Bezikos
Senior Counsel
Philips Electronics North America Corporation

Andrew Sacks
Vice President, Legal
T-Mobile USA

David J. Calevski
General Counsel
Suarez Corporation Industries

Jennifer Malloy
Senior Counsel
Guthy-Renker LLC (Santa Monica, CA)


David G. Mallen
Loeb & Loeb LLP (New York, NY)

  • Determining where to bring an advertising dispute—arbitration, NAD, FTC, or federal court?
  • Anticipating the effects and needs of bringing a dispute
    • Budgeting for experts
    • Preparing for counterclaims
    • Steeling your company for the possibility of PR blowback
    • Discussing what constitutes a “win”
  • Safeguarding against claims of deceptive advertising
    • Tips on educating employees on regulations and guidelines
    • Establishing systems for monitoring employee’s online promotional activities
  • Acknowledging the elephant in the room—private class actions
    • Evaluating claims and defenses in light of what might be attractive to the plaintiffs bar
    • Discussing the need to budget at the outset of a challenge or investigation based on the possibility of subsequent class action litigation
  • Controlling costs during litigation
    • Minimizing the burden of discovery
    • Working effectively with experts
    • Advising outside counsel on how better to support in-house counsel
  • Top 5 issues that in-house counsel want their outside counsel to think about
  • In-house pet peeves and concerns with outside counsel